TevaJane is a handmade jewelry brand based out of Nashville, TN. The owner, Teva Chaffin, creates remarkable jewelry that's more likened to actual pieces of art. Each individual design is a reflection of nature and Teva has developed quite the cult following in recent years, even teaching sold-out workshops on jewelry design and metal working.
Teva contacted SoSocial seeking digital marketing assistance and we were thrilled to help. Read below to see the results of our campaign.
- To generate a larger social media audience while building an enhanced community of TevaJane fans
- Update customers with beautiful and informative newsletters
- Curate intriguing blog content that keeps visitors coming back
- Develop a content strategy that's synonymous with the TevaJane brand
- Increase website visitors and online orders
TevaJane.com has experienced a 320% increase in website traffic since beginning with SoSocial and has experienced an increase in online orders month-to-month. On the social side, TevaJane saw a 15% increase in new, real Facebook likes, higher Facebook reach and engagement as well as debuting a new, fresh Instagram theme. Instagram follows also increased by 35%.